Our Services
What defines a crisis? Any issue, problem or disruption which triggers negative reactions that can impact the company’s reputation, business and financial strength. Crisis can be situations threatening people
and property, serious disruptions to operations, lawsuits, product recalls, social media attacks, highly negative media coverage or allegations of wrongdoing. Actually, no organization is immune from issues and disruptions that can harm its reputation, revenue, and financial performance.
When a crisis strikes, the greatest damage to an organization is often the result of mismanagement
of the crisis rather than the crisis itself. Poor management of a serious situation can further drive-up costs and compound the problems facing the organization. When it comes to a crisis,
it is much easier to prepare and prevent, than to repair and repent. That’s where we come in.
efrata’s comprehensive service offerings help organizations navigate the lifecycle of a crisis: readiness, reaction, and recovery. Our special team of experts create a strategy and develop tailor-made solutions
to meet each client’s specific needs. During the time of crisis, communication is critically important
as to control the outgoing messages and to protect the organization’s reputation. efrata works with clients to help them navigate critical messages across social and traditional media channels and to inform stakeholders, while pre-empting reputational threats.
Effective crisis management minimizes damage and may even improve a company’s reputation if leaders communicate with speed, honesty and transparency. For many years now in efrata, we provide counseling to a variety of companies and help our clients successfully prepare for, respond to, and recover from any crisis.
What defines a crisis? Any issue, problem or disruption which triggers negative reactions that can impact the company’s reputation, business and financial strength. Crises can be situations threatening people and property, serious disruptions to operations, lawsuits, product recalls, social media attacks, highly negative media coverage or allegations of wrongdoing. Actually, no organization is immune from issues and disruptions that can harm its reputation, revenue, and financial performance.
When a crisis strikes, the greatest damage to an organization is often the result of mismanagement of the crisis rather than the crisis itself. Poor management of a serious situation can further drive-up costs and compound the problems facing the organization. When it comes to a crisis, it is much easier to prepare and prevent, than to repair and repent. That’s where we come in.
efrata’s comprehensive service offerings help organizations navigate the lifecycle of a crisis: readiness, reaction, and recovery. Our special team of experts create a strategy and develop tailor-made solutions to meet each client’s specific needs. During the time of crisis, communication is critically important as to control the outgoing messages and to protect the organization’s reputation. efrata works with clients to help them navigate critical messages across social and traditional media channels and to inform stakeholders, while pre-empting reputational threats.
Effective crisis management minimizes damage and may even improve a company’s reputation if leaders communicate with speed, honesty and transparency. For many years now in efrata, we provide counseling to a variety of companies and help our clients successfully prepare for, respond to, and recover from any crisis.